Time Capsule Book Design by Yuchen Chen

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DESIGN DETAILS
DESIGN NAME:
Time Capsule

PRIMARY FUNCTION:
Book Design

INSPIRATION:
Designer want to engage audience in a more dynamic narrative experience and help them at the same time to understand the book more easily. he make the pages independent and mark the page number on each paper, he burning the edge of the page and sprinkle white powder on the pages, which make it look like have long history as cultural relics. The text word size also designed too small to invisible on purpose, which is have to use magnifier to read. This unusual book design will guide the audience act like archaeologist to research the history.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The content of the book is about the history of graphic design. The book design inspired by archaeology. Designer make the book look like have long history as cultural relics. He choose unusual book design to guide the audience to wear dust prevention gloves and take up brush and magnifier, act like archaeologist to research the history. It is a book that requires the audience’s actions and also to be handled and experienced.

OPERATION / FLOW / INTERACTION:
Designer did not choose the traditional book binding design. He make the pages independent and mark the page number on each paper, he burning the edge of the page and sprinkle white powder on the pages, which make it look like have long history as cultural relics. he make the text word size too small to invisible, The unusual layout design to guide the audience to wear dust prevention gloves and take up brush and magnifier, act like archaeologist to research the history.

PROJECT DURATION AND LOCATION:
The project started in January 2013 in Hangzhou and finished in January 2013 in Hangzhou.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
The Book Design includeing Typography Design, Layout Design, Graphic Design and Package Design. it's not the traditional book binding design. The book design introduces the concept of archaeology to make the audience have more fun interacting with this book.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 220 mm x Height 200 mm, 15 independent pages with package box.

TAGS:
book design, typography, history, graphic design, research, archaeologist, antique

RESEARCH ABSTRACT:
This book design introduces the concept of archaeology to make the audience have more fun interacting with this book. Designer don’t want to use the traditional book binding design. He make the pages independent and mark the page number on each paper, he burning the edge of the page and sprinkle white powder on the pages, which make it look like have long history as cultural relics. he make the text word size too small to invisible, The unusual layout design to guide the audience to wear dust prevention gloves and take up brush and magnifier, act like archaeologist to research the history.

CHALLENGE:
It was a very urgent design case which only have one week to realized from concept to the real book. It was big challenge for designer.

ADDED DATE:
2021-01-29 05:34:05

TEAM MEMBERS (1) :


IMAGE CREDITS:
Yuchen Chen, 2021.



CLIENT/STUDIO/BRAND DETAILS
NAME:
Absolutely Shock You Studio

PROFILE:
Absolutely Shock You is a creative agency based in Shanghai, China and offering design solutions in fields of publication, art, architecture, film, music, etc. Our work encompasses graphics and identity, products and packaging, exhibitions and campaigns, websites and digital experiences, advertising and communications, books and printed matter design, and more. Thanks to its unique approach of sharp strategic knowledge, combined with acute sense of aesthetics, we won client’s recognition and numerous international and domestic awards.



NOMINATION DETAILS

Time Capsule Book Design by Yuchen Chen is a Nominee in Print and Published Media Design Category.

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AWARD DETAILS

Time Capsule Book Design by Yuchen Chen is Winner in Print and Published Media Design Category, 2021 - 2022.



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