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DESIGN DETAILS |
DESIGN NAME: BSTN Raffle
PRIMARY FUNCTION: Sneakers Box
INSPIRATION: By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.
But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.
From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.
And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
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PRODUCTION / REALIZATION TECHNOLOGY: 3D-Printing for Figure
Plastic and cardboard for the Box
SPECIFICATIONS / TECHNICAL PROPERTIES: Hero: 30cm
Box : 40cm
TAGS: 3d Printing, Packaging, Design, Raffle, Limited Edition,
RESEARCH ABSTRACT: The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
CHALLENGE: Timetable from idea to delevering: 6 Weeks
ADDED DATE: 2020-10-02 09:19:22
TEAM MEMBERS (3) : Ralf Kauffmann, Martin Stüwe and Chris Maier
IMAGE CREDITS: Copyright by Brainartist, Nike and BSTN.
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Visit the following page to learn more: https://www.brainartist.de/en/cases/ |
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: Brainartist GmbH
PROFILE: BRAINARTIST was founded in 1992 and is owner-managed, fast, compact, efficient and – with all its ingenuity – never top-heavy. Born from the idea of having something special for the customer, namely the best ideas – for strategic brand management, creative design solutions and imaginative presentations at the POS.
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COMMENTS |
Giulia Esposito |
Comment #12769 on December 27, 2022, 10:34 am |
I am truly impressed by the creativity and innovation behind the design of the "Sneakers Box"! It is a unique concept that is sure to capture the attention of anyone who views it. The craftsmanship is stunning, with each detail of the box having been carefully thought out to create a sleek and modern design. The idea of a box that can be used to raffle off shoes truly shows the designer's commitment to creating something that is both functional and aesthetically pleasing. This is a brilliant example of how powerful advertising and marketing can be when a designer puts their all into the project. Congratulations to Ralf Kauffmann for their fantastic achievement!
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Paul Williams |
Comment #58272 on January 3, 2023, 9:15 pm |
What an amazing work of design! BSTN Raffle by Ralf Kauffmann is a stunning piece of art that is sure to become a collector's item. The combination of a 3D-printed figure, plastic and cardboard packaging, and illustrations on a cardboard sleeve make this a one-of-a-kind piece. The attention to detail and the creativity behind this design are simply breathtaking. It's clear that a lot of thought and effort went into this project, and the results speak for themselves. Congratulations to Ralf Kauffmann on winning the A' Design Award for Advertising, Marketing and Communication Design with BSTN Raffle.
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Paul Phillips |
Comment #68148 on January 4, 2023, 1:48 am |
It's amazing to see what creative minds can accomplish when given a challenge. Brainartist has done a remarkable job in designing and producing an exclusive, limited-edition sneaker pack that is sure to be a sought-after collectible. The collectors showcase in comic style is an impressive touch, and it is clear that Brainartist put a lot of effort and time into making this a reality. It's no wonder that this project is a winner of the A' Design Award - the craftsmanship and attention to detail is remarkable.
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Elena Petrenko |
Comment #71595 on January 4, 2023, 3:27 am |
This incredibly limited-edition sneaker box is a true marvel of production and design, making it a must-have for any sneaker or collector enthusiast!
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Adam Harris |
Comment #78602 on January 4, 2023, 6:58 am |
I am in awe of the incredible work done by the designer, who created the BSTN Raffle. This ‘Sneakers Box’ is a testament to their creativity, skill, and dedication. The attention to detail and the intricate design of the figure and collectible showcase, as well as the limited edition packaging, are absolutely amazing. The fact that the designer and their team were able to achieve this in only four weeks is nothing short of miraculous. It is clear that this work is truly deserving of the prestigious A' Design Award.
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Chloe Turner |
Comment #86138 on January 4, 2023, 12:29 pm |
Wow! I'm so impressed by this Sneakers Box design by Ralf Kauffmann. The combination of Marvel Heroes with animal elements and the light grey snake pattern creates a unique, eye-catching visual that is sure to capture the attention of anyone who sees it. The design is creative, stylish, and truly stands out from the rest. Congratulations to Ralf Kauffmann for winning the A' Design Award for this incredible work!
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Mark Allen |
Comment #87950 on January 4, 2023, 2:10 pm |
Congratulations to the winners of the A' Design Award in the Advertising, Marketing and Communication Design Category for their creative and innovative work! This unique project is truly a work of art, combining 3D printing, plastic and cardboard production, and custom illustrations to create a limited edition sneaker box and figure that is sure to become a collector's item. The team behind this project deserves recognition for their skill, dedication and hard work in making this vision a reality.
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Elisabeth Clark |
Comment #89072 on January 4, 2023, 3:26 pm |
I am absolutely thrilled with Ralf Kauffmann's award-winning work, BSTN Raffle. It is an excellent example of advertising, marketing and communication design, with a unique concept of a sneaker box that combines Marvel Heroes with animal elements and a light grey snake pattern. The 3D printing, packaging and illustrations on a cardboard sleeve is an impressive feat of engineering and design. The attention to detail and precision required to create something so special is a testament to Ralf Kauffmann's talent. Congratulations on such a remarkable achievement!
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