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Trofeo Electric Bicycle Electric Bicycle by Asbjoerk Stanly Mogensen |
Home > Winners > Design #68554 >Interview |
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FS: What is the main principle, idea and inspiration behind your design?
AS: The main principle is an electric sports and racing bike for those who needs a little help in following their training friends.
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
AS: I wanted to achieve a clear racing dna as on the real Maserati cars
FS: What are your future plans for this award winning design?
AS: The bike will be sold at Maserati dealers
FS: How long did it take you to design this particular concept?
AS: It me about 1 year on total from frist sketch to finalised product
FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
AS: The design is chosen out of a given geometry that is already proven by clients who normally ride racing bikes.
FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
AS: The design is used by Maserati
FS: What made you design this particular type of work?
AS: The design is made out of collected insights. From the insights i could see that there was a need for such a product.
FS: Where there any other designs and/or designers that helped the influence the design of your work?
AS: No
FS: Who is the target customer for his design?
AS: It is people who need a little assist when training with other friends in order to follow them.
FS: What sets this design apart from other similar or resembling concepts?
AS: The geometry. It is based on true racing DNA.
FS: How did you come up with the name for this design? What does it mean?
AS: The Trofeo is a name wellknown from the Maserati Cars. Means Trophe in English
FS: Which design tools did you use when you were working on this project?
AS: Pencil and paper as well as 3D tools
FS: What is the most unique aspect of your design?
AS: The True Race DNA combined with an electric motor
FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
AS: A motor company called Bafang. Bafang makes the best electric motors for bicycles in the world
FS: What is the role of technology in this particular design?
AS: It is quite big as the motor has to have the perfect balance in the bicycle frame.
FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
AS: Yes the design is based on insights collected over 6 month.
FS: What are some of the challenges you faced during the design/realization of your concept?
AS: The real challenge is to hide the battery in the frame. The bicycle has to look like a normal racing bike even though it is electric.
FS: How did you decide to submit your design to an international design competition?
AS: I just knew that the bike created a new category in cycling. Therefor also a possible winner of a design award. This bike is by all means innovative and already an icon.
FS: What did you learn or how did you improve yourself during the designing of this work?
AS: Always stribe for the best
FS: Any other things you would like to cover that have not been covered in these questions?
AS: No
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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