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Conversations Stone Scenes by Naai-Jung Shih

Home > Winners > Design #63767 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Naai-Jung Shih (NS) for A' Design Awards and Competition. You can access the full profile of Naai-Jung Shih by clicking here. Access more information about the award winning design Conversations here.



Interview with Naai-Jung Shih at Sunday 29th of April 2018

FS: What is the main principle, idea and inspiration behind your design?
NS: The inspiration came from different types of communication occurred between persons. It can be the conversation between a couple, a family, two enemies, two groups of people, a boss and an employee, or the Buddha and a follower. The situation can be full of love or tense.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
NS: This installation, which is intended to be displayed statically, may achieve different scene effect than traditional display.

FS: What are your future plans for this award winning design?
NS: Promote it, sale it, or keep developing it in different scales, materials, or under different themes.

FS: How long did it take you to design this particular concept?
NS: This project started from scratch since 2016 in Taipei, Taiwan. Most of the time went to the search of stones in different textures and shapes.

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
NS: This design is not commissioned and acts as a pursuit of an inspiration.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
NS: This design was not produced or used by another company. To sell or lease related production rights are welcome, although I prefer to produce this work myself.

FS: What made you design this particular type of work?
NS: The connection between geometries and real subjects is also the most fun part in my design process. This is a pursuit of a vocabulary originated from a popular stone collection that either follows the configuration of subjects or creates new meaning by different layout.

FS: Where there any other designs and/or designers that helped the influence the design of your work?
NS: No other designs and designers that helped the influence the design of my work.

FS: Who is the target customer for his design?
NS: The potential target customers include interior designers and architects to be added as part of design or decoration, or for private collectors for personal collections.

FS: What sets this design apart from other similar or resembling concepts?
NS: There might be design with similar concepts, but it’s the manner of interpretation in terms of configuration that makes difference.

FS: How did you come up with the name for this design? What does it mean?
NS: I believe stone talks like humans. The name “Conversation” represents different types of communication occurred between persons.

FS: Which design tools did you use when you were working on this project?
NS: The form was explored manually. No specific design technology was applied.

FS: What is the most unique aspect of your design?
NS: The richness of shape and details enables a long term display and appreciation. People can circle or walk around each setting to enjoy each one in different orientations.

FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
NS: Nobody collaborates with me for this design.

FS: What is the role of technology in this particular design?
NS: The production process needs analogic analysis in texture and shapes. Extreme patience was required to put all the related stones together without glues or stickers except one. All the settings are still posed in a balance.

FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
NS: Researches were made to the materials, shapes, colors, textures, and tones of each stone component. Each type of stone has to be evaluated for best suitable scene or scenario. Textures can be made in a contrast manner to deliver a specific story.

FS: What are some of the challenges you faced during the design/realization of your concept?
NS: The collection of stones was never diversified enough to meet your need in the beginning. The major challenge comes from the connection between the natural shapes of stones and the proposed scenarios or gestures. The size and scale of either party has to be balanced. Some cases apply contrast sizes to exaggerate the difference.

FS: How did you decide to submit your design to an international design competition?
NS: It is a self-promoting or self-evolving process to become part of an international design competition.

FS: What did you learn or how did you improve yourself during the designing of this work?
NS: A design work was improved through stages of development in a recursive loop of examination under different scales. That’s why some design works were made more than one year.

FS: Any other things you would like to cover that have not been covered in these questions?
NS: There is always issue to be addressed. Let’s keep it open for next year or next competition.


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.



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