| THE AWARD |
| CATEGORIES |
| REGISTRATION |
| SUBMIT YOUR WORK |
| ENTRY INSTRUCTIONS |
| TERMS & CONDITIONS |
| PUBLICATIONS |
| DATES & FEES |
| METHODOLOGY |
| CONTACT |
| WINNERS |
| PRESS ROOM |
| GET INVOLVED |
| DESIGN PRIZE |
| DESIGN STORE |
| THE AWARD | JURY | CATEGORIES | REGISTRATION | PRESS | WINNERS | PUBLICATIONS | ENTRY INSTRUCTIONS |
Carpos Corporate Identity by Panos Tsakiris |
Home > Winners > Design #62676 >Interview |
 |
|
FS: What is the main principle, idea and inspiration behind your design?
PT: I often say that design is not just visual.
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
PT: I wanted to underline the tactile essence of nature that is associated with Carpos olive oil.
FS: What are your future plans for this award winning design?
PT: The company and I feel like the sky is the limit.
FS: How long did it take you to design this particular concept?
PT: Around six months.
FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
PT: I was commissioned by Carpos to design a system of solutions including the packaging and the identity.
FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
PT: Carpos and I have solely the rights for this project.
FS: What made you design this particular type of work?
PT: Organic forms, textures and human senses.
FS: Where there any other designs and/or designers that helped the influence the design of your work?
PT: Captain Organic.
FS: Who is the target customer for his design?
PT: Swiss middle aged well educated women (and men). The main market is Switzerland where the company is also based.
FS: What sets this design apart from other similar or resembling concepts?
PT: Its uniqueness.
FS: How did you come up with the name for this design? What does it mean?
PT: Carpos means 'fruit' of the tree in a broad sense.
FS: Which design tools did you use when you were working on this project?
PT: Adobe cloud, Printing techniques, Moulding.
FS: What is the most unique aspect of your design?
PT: The choice of papers and materials.
FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
PT: dt.Shoot, gramma, foldings.
FS: What are some of the challenges you faced during the design/realization of your concept?
PT: More prototypes than anticipated.
FS: How did you decide to submit your design to an international design competition?
PT: I believed in it.
FS: What did you learn or how did you improve yourself during the designing of this work?
PT: I loved my craft even more and that makes me more patient and passionate.
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
| SOCIAL |
| + Add to Likes / Favorites | Send to My Email | Comment | View Press-Release |
