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Adda Multifunctional Cafe by Ketan Jawdekar |
Home > Winners > Design #45825 >Interview |
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FS: What is the main principle, idea and inspiration behind your design?
KJ: Adda in local Indian language is referred to a meeting place or a hangout joint. A place where friends and like minded people meet, chill out, discuss and evolve. A place where conversations flow, debates are encouraged, and food and drink is always a part of the rigmarole. Creating such an interactive space where start-ups meet angel investors, entrepreneurs meet photographers, writers meet web developers and creative minds meet to bounce ideas off like minded peers was the main focus.
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
KJ: Youngsters, specially working professionals meet regularly at a particular joint and discuss about anything and everything. To design a place that is close to heart and has a emotional connect was the main focus. Remembering old school days is one of the favorite subjects amongst regulars at such joint. Creating such an emotional and connecting joint led designers refresh their memories and implement their nostalgic era into their designs.
FS: Where there any other designs and/or designers that helped the influence the design of your work?
KJ: Ar. Rohan Lomate , Our associate Designer played a major role in designing this project.
FS: What sets this design apart from other similar or resembling concepts?
KJ: Adda is a collaborative cafe, workspace and bar all rolled into one. It acts as a co working space, a meeting place as well as a hang out joint. It is a combination of retro elements with a contemporary blend. Antique display with a library of old comic books and a black board gives it a nostalgic touch. Palette of Pastel colours and eclectic furniture adds freshness to the premises. Natural light penetrating through colourful windowpanes creates different mood at different times of the day.
FS: How did you come up with the name for this design? What does it mean?
KJ: Adda in local Indian language is referred to a meeting place or a hangout joint. It can be anywhere, Just a tea stall around the corner, a cafe or a bar.
FS: What is the most unique aspect of your design?
KJ: Use of pastel colours and display of retro elements makes the decor simple yet engaging. Decorative ceramic tiles highlight different floor areas. Ceiling is kept exposed with round ac ducts. The furniture is designed to adapt to various activities and is lightweight and eclectic. Vertical planes act as displays made out of slotted angles, raw pinewood and a blackboard to scribble. Composition of antique windows on the exterior wall gets natural light and ventilation through stained glasses.
FS: What are some of the challenges you faced during the design/realization of your concept?
KJ: Restaurant decor is a highly challenging area of design. The aesthetics chosen need to appeal to the patrons and stay fresh and interesting over time. Creating a collaborative café that will adapt to different needs of patrons of all age groups was the most challenging part of the design. Engaging the clients with various activities and taking them back to school days was fun and led the designers to explore alternative ways of design. Retro elements in contemporary style added the nostalgia.
FS: How did you decide to submit your design to an international design competition?
KJ: Awards like A' Design Awards are of utmost importance for the Designers and Architects. It is a scale to judge our own talent as well as is a learning process. Competitions not only give us the global platform but also help in boosting moral. Recognition of talent and the achievement is like a jet pack to take off in the professional stream.
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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