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Summer Garden Liqueur Bottle by Edmundas Jankauskas

Home > Winners > Design #37407 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Edmundas Jankauskas (EJ) for A' Design Awards and Competition. You can access the full profile of Edmundas Jankauskas by clicking here. Access more information about the award winning design Summer Garden here.



Interview with Edmundas Jankauskas at Saturday 14th of March 2015

FS: What is the main principle, idea and inspiration behind your design?
EJ: The idea was to use beautiful natural colours of liqueur itself and add some interesting taste representing graphics.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
EJ: The main goal was to make bottle look fresher and stand out from the competition.

FS: What are your future plans for this award winning design?
EJ: I hope it to enter the market.

FS: How long did it take you to design this particular concept?
EJ: Since the very first contact with a client it was about 4 months.

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
EJ: This project was my final project for bachelor's degree, yet at the same time it was work with a client.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
EJ: I hope it will be produced.

FS: Where there any other designs and/or designers that helped the influence the design of your work?
EJ: I had my project supervisor - lecturer: Gediminas LaĊĦas.

FS: Who is the target customer for his design?
EJ: Young - middle aged women which like to spend weekends with their friends.

FS: How did you come up with the name for this design? What does it mean?
EJ: Since this design is for the product that exists I didn't change the name.

FS: Which design tools did you use when you were working on this project?
EJ: Mostly Adobe programs.

FS: What is the most unique aspect of your design?
EJ: It's not very expensive to make, has character and is easy to spot on the shelf.

FS: What are some of the challenges you faced during the design/realization of your concept?
EJ: Main challenge was to make it simple but easily understandable.

FS: How did you decide to submit your design to an international design competition?
EJ: This design was published on some world leading packaging design blogs.

FS: What did you learn or how did you improve yourself during the designing of this work?
EJ: It was a big project with a big client, so it gave me a lot of knowledge.


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.



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