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Ballo Portable Speaker by Bernhard Burkard |
Home > Winners > Design #27517 >Interview |
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FS: What is the main principle, idea and inspiration behind your design?
BB: Simplicity and minimalism.
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
BB: By totally rethinking the shape of portable speakers we tried to suit modern, mobile lifestyles and offer an easily applicable portable speaker to everybody.
FS: What are your future plans for this award winning design?
BB: Through BALLO's simplicity, we want to reach a broad audience and offer the opportunity of owning a well-thought-out piece of design to everyone.
FS: How long did it take you to design this particular concept?
BB: From the first scratch to its final realization it took about a year.
FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
BB: Being asked to work for the Hong Kong based brand OYO - Objects You Obsess, there was no way in refusing. So, commissioned by the upcoming brand we designed BALLO.
FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
BB: Since being co-produced, BALLO is sold and produced by OYO.
FS: Who is the target customer for his design?
BB: Everybody who loves clean and clever designs.
FS: What sets this design apart from other similar or resembling concepts?
BB: BALLO sets itself apart simply because there are no other similar concepts of portable speakers. That is what makes BALLO and its sound experience unique.
FS: How did you come up with the name for this design? What does it mean?
BB: The name BALLO is a reminder of the product's shape. Chosen together with OYO, it is an easily memorable and intelligible term chosen that functions internationally.
FS: Which design tools did you use when you were working on this project?
BB: Fast concept sketches and 3D Modeling to verify proportions.
FS: What is the most unique aspect of your design?
BB: The speaker‘s shape is a perfect sphere with no actual stand. The BALLO speaker lays, rolls or hangs for a 360 degree music experience.
FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
BB: On this project, we worked hand in hand with OYO
FS: What is the role of technology in this particular design?
BB: In BALLO technology serves the purpose of actually making the device work.
FS: How did you decide to submit your design to an international design competition?
BB: After great feedback and a wide appearance on the most important design blogs we were being asked to take part in this design competition.
FS: What did you learn or how did you improve yourself during the designing of this work?
BB: We are improving day by day in every aspect of our lives and works.
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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