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Design Competition Organization Benefits |
Home > Benefits > Benefits to Organizers |
Design Competition Benefits
By organizing a design competition, you invite fresh thinking and out of the box solutions for your company, the competitions are also good for reinforcing brand value through interactive communication with your customer base, they are reasons to communicate with press, and they provide the incentive for young designers and also experienced ones to get in touch with you and share their projects in advance. Wiith organizing a design competition you not only promote your company, but build a database of possible clients and talented designers and also contribute to design culture.
Support Design Culture
Do well by doing good. Organize a design competition to support design community and to create value for your institution. By organizing a design award, your institution will be able to communicate to a design oriented audience and collect valuable ideas from prospective consumers, design enthusiasts, artists and architects. Organizing a design competition helps spread awareness about design and its role in society, thus could also be considered a great philanthropic investment.
Core Benefits
Advertising, PR, Media Relations, Brand Positioning, Outsourcing Innovation, Talent Discovery & HR, Design . Culture & Philantrophy, Database Building
| Table 1. Design Competition Organization Benefits for Enterprises |
| • Collect ideas and designs focusing on a particular issue or problem, ask designers and design companies to search a solution for an issue, a unique design for a specific type of product or service, or both, receive the most fresh, most innovative ideas, designs and projects. |
| • Advertise your enterprise in a positive way and build brand identity through competition involvement, create a community. |
| • Create a reason to make a press release and public relations campaign, which will have higher returns to your investment. |
| • Advertise your products, services or platform by asking participants on how to improve and configure them. |
| • Improve design culture within your organization, by building a database of participants and registering them with your human resources department, recruit and work with talented people around the globe, incorporate these people to your own enterprise. |
| • Build a database of current customers and clients by making your competition open to public voting. |
| • Deepen customer relationship and engagement through your design competition. |
| • Perform a trend-analysis by collecting fresh ideas for products and services, see and compare designs from participants from different demographics, filter based on age, occupation and location. |
| • Outsource innovation to the masses, get many ideas in a short period of time that could be easily realized or implemented. |
| • Advertise your company through the design competition to designers, design lovers and other public. |
| • Connect with design industry and professionals, discover hidden gems and new talents. |
| • Get credibility and improve your authority in your market and the design world. |
| • Drive traffic to your websites. |
| • Support global design culture by backing up designers through monetary (by awarding them with a prize money), and famosity aid (by publicizing their works and advertising the award) and by realizing their projects and by professional feedbacks through judging process. |
| Table 2. Secondary Benefits for Design Competition Organizers |
| • Featured in the yearly ResultBook Competition organizers are featured in our yearly book to increase the exposure of their brand identity to a wider public. These yearly ResultBooks are delivered to a wide range of professionals, for the main competition categories. |
| • Communicated to the Press Extensive coverage in global media ensures that your brand reaches a worldwide audience. There are also services for custom press release preperation for sponsors. We run a special campaign for each competition. |
| • Advertised to a wide range of design sensitive people In addition to standard press and traditional media, A'Award advertises winners in online media and search engines as well to millions of people who are searching for design. Sponsors' names automatically appear in these pages. During this process, competitions you organize are also comunicated through our channels. |
| • Certificate of Authority The "A' Design Award Competition Organizer Certificate" is a proof of authority over design which you can use to highlight the qualifications of your brand. |
| • Introduced to Design World Competition organizers are introduced to Curators, Architects, Designers, Editors, and other relevant people and institutions in the design world to get more out of the event. |
| • New People Competition organizers are very likely to find new people that they will work with, to develop successful and high selling products, and services. |
| • Increased Sales Design competition organizers get enough exposure to increase the sales of products and services significantly. |
How to Apply?
Application is online, please get in touch with us using our simple form.
Learn More:
• Fully Custom Design Competitions where A' Design Award organizes everything and provides full support for Competition Management, IT Functionality and Public Relations.
• Custom Design Competitions which run at A' Award website using our existing IT Platform and Participant Base.
• How to Write a Competition Brief read this if you wish to learn how to write a competition brief.
• Guidelines for Design Competitions explains the key steps for organizing design competitions.
Also See:
• If you need endorsement or patronage for your design competition, click here.
• If you need an independent observer for your design competition, click here.
• If you need further help for co-organization of an award, learn more here.
• If you need a conference or keynote speaker for your event, click here.
• If you need jury members for your design competition, click here.
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