Ariu is an armchair that merges eco-design with adaptability, revolutionizing sustainable furniture with its easily disassemblable structure, promoting waste reduction and recyclability. Its core, an ottoman, links the spheres with tensioning bands, blending form and function. This modular design allows use as exercise balls, catering to the demand for versatile furniture. Ariu adapts to modern interior design needs by offering space-efficient, multifunctional solutions, encouraging sustainable consumption. Innovation can lessen environmental impact and redefine sustainable living!

RDD Italia is an Innovative Start-Up that, starting from the tradition and know-how typical of our territory, stands out for the use of digital design, rapid prototyping, and Virtual Reality visualization systems aimed at offering new products and services with high technological content. We support companies in research & development, industrialization, and their digital transition journeys, intending to create value, protecting the environment, and reducing waste and emissions. We work with creativity, passion, and responsibility to satisfy customers and stakeholders and to develop our skills and our business.

R.D.D. ITALIA is a forward-thinking company based in Apulia, established in January 2020 with the aim of transforming customers’ visions into exquisetely designed products that can be replicated on an industrial scale. Our innovative and interdisciplinary approach combines the rich Apulian craftsmanship with cutting-edge technological advancements, redefi ning the art of design and industrialization. At RDD, we believe in creating unique designs that are not only visually appealing but also rooted in meticulous research on materials, fi nishes, and aesthetics. By leveraging virtual reality and realistic 3D technologies, we are able to anticipate the prototyping phase, ensuring the reliability and accuracy of the fi nal product. This approach not only minimizes the use of raw materials but also promotes sustainability, aligning with our commitment to a greener future. Our virtual prototyping systems revolutionize the traditional tailoring and authentic craftsmanship of Apulia by directly engaging with the three-dimensional mathematics of the product. This enables us to offer the most optimal design solutions for industrialization, establishing a seamless connection between the creative process, the supply chain, and the fi nal production. At RDD Italia, we are dedicated to pushing the boundaries of creation and design, constantly evolving our processes to deliver excellence and innovation.