Hopt
Hopt Clean Soda by Alastair Kenvyn; Antonia Davison is a winner of the 2014 Platinum A' Design Award in Food, Beverage and Culinary Arts Design.
Hopt is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs.
Explore This Amazing WorkHopt Clean Soda
Hopt is a delicious clean soda fusing hop extracts with natural flavours and less than half the sugar of leading regular soft drinks. Through 'lean start-up' methodologies like rapid prototyping and extensive quantitative research, Hopt's multifaceted user-centred design unfolded. Over 15 features are built into each bottle, all offering specific benefits to the user considering their functional, social and emotional needs whilst socialising. Crafted by a team across Melbourne, Tokyo and Auckland, including agency partner Shine, Hopt was created in 2013.
Featured Design
Hopt by Alastair Kenvyn; Antonia Davison
Core Functionality
Clean Soda
Accolades
Food, Beverage and Culinary Arts Design Award Winner in 2014.
Platinum Winner
Hopt Clean Soda
Hopt is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs. Platinum winners are marvels of creation, testaments to the limits of intellectual creativity, and demonstrate the unmatched professionalism and genius of their designers. These designs are expected to be the most renowned works that define the aesthetics of an era, contribute to the well-being of society, and push the boundaries of art, science, design, and technology. Hopt exhibits a transcendent level of excellence and unequivocally makes the world a better place with its advantageous and worthwhile characteristics. Hopt is a Platinum A' Design Award-winning work that triggers desires, inspires, excites, delights, and sparks great joy.
Winner Designer
Alastair Kenvyn; Antonia Davison
Lion is a leading beverage and food company with around 7,500 people across Australia and New Zealand. The Lion portfolio includes many market-leading, household -name brands in beer, spirits, wine, milk, fresh dairy foods, juice, cheese and soy beverages. Within the Dairy and Drinks division, the Innovation team was tasked with exploring diversified growth options, which became the platform for creating Hopt. Taking inspiration from ‘lean start-up’ methodologies, an entrepreneurial approach was combined with user-centred design and the rigour of traditional quantitative research. The result was Hӧpt, a delicious clean soda presented with intriguing packaging and brand design.
View Winner ProfileWinner Client
Lion Co.
Lion is a leading beverage and food company with a portfolio that includes many of Australia and New Zealand’s favourite brands. Lion was formed in October 2009 under the name ‘Lion Nathan National Foods’, when Kirin Holdings Company Limited completed its purchase of Lion Nathan and merged the business with National Foods – which it has owned since 2007. In 2011, the company became known as Lion. Today, Lion employs close to 7,500 people across Australia and New Zealand with a portfolio of market-leading, household-name brands in beer, spirits, wine, milk, fresh dairy foods, juice, cheese and soy beverages. The Lion purpose centres on championing sociability and helping people to live well. It is within this context that the focus on creating a delicious clean soda appropriate for social occasions was established.
Read The Inside Story
Discover in-depth story of the Hopt, a Clean Soda designed by the highly esteemed Alastair Kenvyn; Antonia Davison, awarded with the very prestigious A' Food, Beverage and Culinary Arts Design Award. Explore more about the intricate details and the story behind this unique Clean Soda now.
Hopt Clean SodaResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Hopt, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Hopt Clean Soda.
Press Releases
Read the official press release announcing Hopt as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Hopt Clean Soda's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Hopt at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Hopt Clean Soda.
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Lion Co.
"Hopt Clean Soda" - Platinum A' Design Award Winner
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Designer's Portfolio
Explore other works by Alastair Kenvyn; Antonia Davison
Alastair Kenvyn; Antonia DavisonJoin A' Design Award
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