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Don Luis

Don Luis Traffic signal by CasBeVilla Team is a winner of the 2014 Iron A' Design Award in Social Design.

Don Luis is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.

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Don Luis Traffic signal by CasBeVilla Team Iron Social Design Award Winner 2014

Don Luis Traffic signal

“Many countries have begun to implement policies to encourage walking as an important mode of transport. Pedestrian risk is increased when roadway design fail to plan for and provide traffic control mechanisms that separate pedestrians from vehicles. Traffic crashes in general are estimated to cost between 1 and 2% of gross national product” (WHO). Don Luis is a 3D traffic signal that binds to a yellow 2D line painted on the sidewalk to avoid the pedestrian cross the street at a different place to zebra. Designed with a sociocultural analysis and not merely from aesthetic guidelines.

Don Luis Traffic signal by CasBeVilla Team Iron Social Design Award Winner 2014
Iron Social Design Award Winner 2014 Don Luis Traffic signal
Don Luis designed by CasBeVilla Team
Don Luis - Iron Social Design Award Winner
CasBeVilla Team's Don Luis Traffic signal
Iron Social Design Award Winner 2014 Don Luis Traffic signal
Don Luis designed by CasBeVilla Team
Don Luis - Iron Social Design Award Winner
CasBeVilla Team's Don Luis Traffic signal

Featured Design

Don Luis by CasBeVilla Team

Core Functionality

Traffic signal

Accolades

Social Design Award Winner in 2014.


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Iron Winner

Don Luis Traffic signal

Don Luis is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Don Luis is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Don Luis is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.


Winner Designer

CasBeVilla Team

CasBeVilla Team

Since he was a child, Daniel R. Villa Balbín has always kept the perspective of being a proactive person in terms of new project developments; the Colombian tradition (especially in Medellín city) always has been to be hard workers or "arrieros", and of course, he has adopted those genes from his families. Colegio San José de la Salle and UPB University also have given him strong ethical values that helped him to create an integral professional. Playing soccer, going to the gym and taking a shower, have helped him to find ideas.

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Winner Client

CasBeVilla Team

CasBeVilla Team

CasBeVilla Team is a group of 4 graduates of the School of Architecture and Design of the Universidad Pontificia Bolivariana of Medellín city, belonging to faculties of industrial and graphic design. The group has skills and characteristics that helped to generate criteria with high standards for evaluating each project, through the questions, self-criticism and observation of consumer behavior. According to the specific profile and skills of each, we can highlight: Julian Castrillón Zuluaga focuses on product design, especially with the typology and urban mobility concept. He has a modern vision about designing cities of the future. His main strengths are assembling projects and 3D rendering. Juan Camilo Villa Rivera, has a focus on the conceptual part of a project and analysis of culture. He has skills producing digital images and video. He thinks the key factor for success is the design thinking process. Andres Benavides Santa focuses on design of urban furniture and everything related to their production feasibility, considering environmental criteria. He has skills in photography, assembling projects, and sketching. Daniel Ricardo Villa Balbín focuses on digital fabrication, branding and consumer behavior, a bonus that allows him to analyze the feasibility of a project. His Strengths are manufacturing processes (CAM) and 3D rendering.


Don Luis Traffic signal by CasBeVilla Team Iron Social Design Award Winner 2014

Read The Inside Story

Discover in-depth story of the Don Luis, a Traffic signal designed by the highly esteemed CasBeVilla Team, awarded with the very prestigious A' Social Design Award. Explore more about the intricate details and the story behind this unique Traffic signal now.

Don Luis Traffic signal

Resources for Journalists

Press Kit Downloads

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Press Releases

Read the official press release announcing Don Luis as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Don Luis Traffic signal's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to Don Luis at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Don Luis Traffic signal.


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CasBeVilla Team, the brand behind CasBeVilla Team's award-winning work Don Luis Traffic signal, exemplifies the success that social design brands can achieve through the A' Design Award. By winning the Iron A' Design Award, CasBeVilla Team has demonstrated its commitment to good design, innovation, and creative excellence.
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"Don Luis Traffic signal" - Iron A' Design Award Winner


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