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The Storyteller

The Storyteller Single Malt Irish Whiskey by Tiago Russo and Katia Martins is a winner of the 2023 Platinum A' Design Award in Packaging Design.

The Storyteller is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs.

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The Storyteller Single Malt Irish Whiskey by Tiago Russo and Katia Martins Platinum Packaging Design Award Winner 2023

The Storyteller Single Malt Irish Whiskey

The Storyteller goal is to become an augmented immersive and personal, intimist experience, through a vessel that must be held in one’s hand, fully appreciated upon glancing and handling, feeling the frosted and clear textures, the gold trims and knurl, and ultimately the obsidian details of the closure, in what is a fully sensorial and experiential bottle design. All the remaining accessories are hidden in plain sight, and only accessible from different axis of the box, only to reveal the ultimate immersive experience by fully exploring the secrets The Storyteller has to offer.

The Storyteller Single Malt Irish Whiskey by Tiago Russo and Katia Martins Platinum Packaging Design Award Winner 2023
Platinum Packaging Design Award Winner 2023 The Storyteller Single Malt Irish Whiskey
The Storyteller designed by Tiago Russo and Katia Martins
The Storyteller - Platinum Packaging Design Award Winner
Tiago Russo and Katia Martins's The Storyteller Single Malt Irish Whiskey
Platinum Packaging Design Award Winner 2023 The Storyteller Single Malt Irish Whiskey
The Storyteller designed by Tiago Russo and Katia Martins
The Storyteller - Platinum Packaging Design Award Winner
Tiago Russo and Katia Martins's The Storyteller Single Malt Irish Whiskey

Featured Design

The Storyteller by Tiago Russo and Katia Martins

Core Functionality

Single Malt Irish Whiskey

Accolades

Packaging Design Award Winner in 2023.


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Platinum Winner

The Storyteller Single Malt Irish Whiskey

The Storyteller is a Platinum A' Design Award winner, an extremely prestigious recognition granted to truly exceptional, elegant, and magnificent designs. Platinum winners are marvels of creation, testaments to the limits of intellectual creativity, and demonstrate the unmatched professionalism and genius of their designers. These designs are expected to be the most renowned works that define the aesthetics of an era, contribute to the well-being of society, and push the boundaries of art, science, design, and technology. The Storyteller exhibits a transcendent level of excellence and unequivocally makes the world a better place with its advantageous and worthwhile characteristics. The Storyteller is a Platinum A' Design Award-winning work that triggers desires, inspires, excites, delights, and sparks great joy.


Winner Designer

Tiago Russo and Katia Martins

Tiago Russo and Katia Martins

Tiago Russo is the Chief Design Officer at The Craft Irish Whiskey Co., a premium & luxury Irish spirits brand that aims to elevate and return to Ireland its former glory and reputation as home of the best whiskies in the world. Building an empire with a global mind-set and Irish heart. Over the last decade Russo has designed for some of the most respectable brands in the world. His impressive portfolio spans the luxury lifestyle domain from spirits to cosmetics, automotive to timepieces including: The Macallan, Dewar’s, The Dalmore, Craigellachie, Bacardi, Louis Vuitton, Patek Philippe, Coty Inc. and McLaren, to name a few. Russo has been obsessed with detailed design for much of his career and holds a Master’s degree in Product Design with Automotive Design specialisation. With over a decade of experience implausibly dedicated to design, Russo is the ultimate perfectionist, always focused on making ideas a reality with a spirit of purpose, accuracy and finesse. Mastering the full design process from concept through to production, Russo is continuously immersing himself in culture and innovation to create pioneering, meaningful designs. Revelation Designer of the Year in 2014 and collecting several awards and accolades over the last decade, Russo has been labelled one of the greatest luxury spirits and packaging designers of today. His design work for The Craft Irish Whiskey Co.; ‘The Devil’s Keep’ is an ultra-rare whiskey and has, since its launch in December 2020, attained the world record title for the most expensive inaugural whiskey bottle ever sold, and the overall winner of the Luxury Packaging Awards and the A’ Design Awards, marking another set of achievements on Russo’s creations within luxury product design, joined by the more recent record-breaking and award-winning creations The Brollach, The Emerald Isle, in collaboration with Fabergé, The Taoscán or The Aodh.

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Winner Client

The Craft Irish Whiskey Co.

The Craft Irish Whiskey Co.

The Craft Irish Whiskey Co. is on a mission to reinvent Irish whiskey; elevating its potential and reinvigorating the art of whiskey-making through scientific studies and expertise, sparing no expense in the pursuit of perfection. The company was born from a desire to restore premium Irish whiskey to the heights it once enjoyed. To achieve such a goal has taken a complete reimagining of the craft; disrupting an industry by reinventing the maturation and experience of our whiskeys. No expense is spared, no corners are cut. These are whiskeys of distinction, of unsurpassed expression, destined to revitalise Irish whiskey as a luxury to rival the finest wine, jewellery and art.


The Storyteller Single Malt Irish Whiskey by Tiago Russo and Katia Martins Platinum Packaging Design Award Winner 2023

Read The Inside Story

Discover in-depth story of the The Storyteller, a Single Malt Irish Whiskey designed by the highly esteemed Tiago Russo and Katia Martins, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Single Malt Irish Whiskey now.

The Storyteller Single Malt Irish Whiskey

Resources for Journalists

Press Kit Downloads

Download the comprehensive press kit for The Storyteller, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning The Storyteller Single Malt Irish Whiskey.

Press Releases

Read the official press release announcing The Storyteller as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the The Storyteller Single Malt Irish Whiskey's unique features, innovation, and impact.

Media Showcase

Explore the media showcase dedicated to The Storyteller at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning The Storyteller Single Malt Irish Whiskey.


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The Craft Irish Whiskey Co., the brand behind Tiago Russo and Katia Martins's award-winning work The Storyteller Single Malt Irish Whiskey, exemplifies the success that packaging design brands can achieve through the A' Design Award. By winning the Platinum A' Design Award, The Craft Irish Whiskey Co. has demonstrated its commitment to good design, innovation, and creative excellence.
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"The Storyteller Single Malt Irish Whiskey" - Platinum A' Design Award Winner


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Designer's Portfolio

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Tiago Russo and Katia Martins

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