Golden Cat
Golden Cat Beer by Jin Zhang is a winner of the 2023 Iron A' Design Award in Packaging Design.
Golden Cat is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations.
Explore This Amazing WorkGolden Cat Beer
This is a beer for night consumption. The designer has selected the cat that consumers like very much as the main image to design, so that the beer can quickly establish emotional connection with consumers while increasing the intimacy. At the same time, the cat that likes night activities is very consistent with the consumption time (night consumption) positioning of this wine. Finally, the designer also used classic European patterns for decoration, making the whole beer label full of delicacy.
Featured Design
Golden Cat by Jin Zhang
Core Functionality
Beer
Accolades
Packaging Design Award Winner in 2023.
Iron Winner
Golden Cat Beer
Golden Cat is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Golden Cat is expected to be a highly-regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Golden Cat is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Winner Designer
Jin Zhang
Jin Zhang, also known as Sanbu, has been continuously engaged in brand and product packaging strategy, design, and practice for 15 years. In 2020, he founded the Wuhan Sanbu brand design and also served as the chief designer, He is the most popular design force in central China. He also serves as Vice President of Wuhan Designer Salon, National Member of the Design Committee of the China Packaging Federation, Member of CDS Chinese Designer Salon, and Practical Mentor of Design Majors in Four Universities in China. Jin Zhang excels in creating brand and product packaging designs that combine aesthetic and commercial value by combining cultural and emotional elements to create core differences. He has long provided services to well-known brands such as Yellow Crane Tower, Yingbo Jinlongquan Beer, and TsingTao Beer, and his design works have won more than 130 professional design awards at home and abroad. including New York TDC Awards,Communication Arts, Graphics Gold Award, MUSE Platinum Award, A'Design Silver Award, IDA Silver Award, the DNA Paris Design Award, the German Best Brand Award, New York Product Design Award Silver Award, the Taiwan Gold Dot Award, Red Cotton Design Award, China Star Silver Award, Central South Star Gold Award, etc.
View Winner ProfileWinner Client
InBev jinlongquan beer (Hubei) Co., Ltd
InBev jinlongquan beer (Hubei) Co., Ltd. chose to develop beer in 1977. It has three production bases of Jingmen, Xiaogan and Yichang, with an annual beer production capacity of 600000 tons. The company is a joint venture between Budweiser InBev group, the world's largest brewer, and Hubei jinlongquan group. It is one of the largest beer brewing bases in Central China.
Winner Brand
Sanbu Brand Design
Sanbu Brand Design is a strategic brand full case design and product packaging design organization founded by Mr. Zhang Jin, who has been continuously engaged in brand strategy, design, and practice for 15 years, in Wuhan in 2020.
View Brand ProfileRead The Inside Story
Discover in-depth story of the Golden Cat, a Beer designed by the highly esteemed Jin Zhang, awarded with the very prestigious A' Packaging Design Award. Explore more about the intricate details and the story behind this unique Beer now.
Golden Cat BeerResources for Journalists
Press Kit Downloads
Download the comprehensive press kit for Golden Cat, including high-resolution images, press releases, and detailed work descriptions. Get all the essential materials you need to create compelling stories about the award-winning Golden Cat Beer.
Press Releases
Read the official press release announcing Golden Cat as a winner of the prestigious A' Design Award. The award-winner press release provides an overview of the Golden Cat Beer's unique features, innovation, and impact.
Media Showcase
Explore the media showcase dedicated to Golden Cat at Design|Newsroom, gain easy access to a wide range of media assets, including high-resolution images, videos, and additional resources related to the award-winning Golden Cat Beer.
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InBev jinlongquan beer (Hubei) Co., Ltd
"Golden Cat Beer" - Iron A' Design Award Winner
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